Bounty wanted to be a part of culture so what better way to do that then create a Pop song around their icon tag line The Quicker Picker Upper. So we commission Becca Schack on Vocals and famed producer Stuart Crichton to bring this song to life. Then we launched it on Spotify and pushed it out through TikTok and influencer Addison Rae to get 94 million views and create a little craze around a catchy poppy song.